Children with Cancer UK have teamed up with singer and celebrity chef, Paul Young, to inspire the nation to hold bake sales across the country in this year’s Bake Club Month of May.
Whether baking for the family, to tantalise the taste buds of colleagues or to share with neighbours, Bake Club Month of May is a fun and simple way of making a huge difference to children diagnosed with cancer and raise awareness of childhood cancer in the UK.
Cake for good
Bake Club Month of May encourages people across the UK to get together and hold fundraising events throughout the month. In between writing a new album and cooking up a storm, Paul has used his baking skills to create a special recipe to inspire more people to get involved in this life changing cause.
Ben Twyman from Children with Cancer UK says;
“Bake Club is a brilliant way to have fun and raise funds to help children with cancer. We are delighted to have Paul Young on board and put his cooking expertise to the test by creating a special cupcake recipe you can use for your own Bake Club.”
Around 3,600 youngsters, including children and babies, are diagnosed with cancer every year in the UK. Sadly, around 280 children and 300 teenagers and young adults lose their lives to the disease. In fact, cancer is the most common cause of death in children aged 1 to 14 years in the UK, accounting for around one fifth of deaths in this age group.
Children with Cancer UK funds life-saving research into the causes, prevention and treatment of childhood cancer and works to protect young lives through essential welfare and campaigning programmes including supporting hospices and children's hospitals..
Bake it and show it
After reaching the semi-finals of Celebrity Masterchef and Hell's Kitchen, singer Paul Young turned his passion for cooking into a career and became chef at a restaurant in London.
Paul says: “I love to bake, but making cakes is even more satisfying if it’s for a good cause. I have created a special red velvet cupcake recipe for budding bakers to make and enjoy, while also raising money to help save these youngsters.”
Children with Cancer UK are calling on schools, offices and homes up and down the country to Bake and Show all their creative and tasty efforts by using the hashtag #bakeitshowit and posting their pictures on Twitter, Facebook and Instagram.
Bakers can share their Bake Club events by uploading photos to the Baker’s Gallery via:
- Email firstname.lastname@example.org
- Upload to Facebook at www.facebook.com/childrenwithcanceruk
- Tweet about it @CwC_UK #bakeitshowit
- Bakers can also watch and share the Bake Club video via www.bakeclub.org.uk
Notes to editors
- For quotes and more information please contact Jenna Coles at TVC Group on 0207 380 8000 / email@example.com.
- For more information or to join the Children with Cancer UK Bake Club, download a fundraising pack full of tasty tips, the exclusive recipe from Paul Young and further recipes from James Martin, posters and decorations visit www.childrenwithcancer.org.uk/bakeclub or call 020 7404 0808. To register please call Kirsty Whipp directly on 020 7404 0808 or email firstname.lastname@example.org.
- Childhood cancer is rare - around 1,600 new cases are diagnosed every year in the UK (in children aged 0 to 14 years).
- This means that around one child in 500 will develop some form of cancer by the age of 14 years.
- Childhood cancers account for 0.5 per cent of all cancers in the UK.
- Boys are more likely than girls to develop cancer, by a ratio of around 6:5. This varies by tumour type; the most striking excess is in lymphomas, which boys are more than twice as likely to develop.
- In Britain, childhood cancer incidence rates increased by 38 per cent between 1966 and 2000. Some of this increase is thought to be due to improvements in diagnosis and registration.